By Lori Fredrich Senior Food Writer, Dining Editor Published Apr 06, 2016 at 1:45 PM

If you thought the results of the Wisconsin primary were crumby, wait until you get a load of this. The voting for the recent Millie's Bakeries poll to find the best bread sculpture of the Milwaukee skyline has officially come to a close. And it's time to get "bready" for a new billboard campaign.

In fact, Milwaukee's favorite piece of bread art has risen to the top. 

The winner, which depicts a grainy view of the Burke Brise Soleil against a backdrop of buildings, will be displayed on six large billboards around town between now and October 4, 2016.

Knead more info?

Current billboards can be spied on I-794 just south of Oklahoma Ave.; on the west side of Howell Ave. near College Ave; on I-94 East just south of National Ave.; on Greenfield Ave. just west of 107th St.; and on 76th St. just north of Bradley Rd.

According to Millie's, billboard locations will change out every two months.

Where will they appear next? You'll just have to wheat and see.

Lori Fredrich Senior Food Writer, Dining Editor

As a passionate champion of the local dining scene, Lori has reimagined the restaurant critic's role into that of a trusted dining concierge, guiding food lovers to delightful culinary discoveries and memorable experiences.

Lori is an avid cook whose accrual of condiments and spices is rivaled only by her cookbook collection. Her passion for the culinary industry was birthed while balancing A&W root beer mugs as a teenage carhop, fed by insatiable curiosity and fueled by the people whose stories entwine with every dish. Lori is the author of two books: the "Wisconsin Field to Fork" cookbook and "Milwaukee Food". Her work has garnered journalism awards from entities including the Milwaukee Press Club. In 2024, Lori was honored with a "Top 20 Women in Hospitality to Watch" award by the Wisconsin Restaurant Association.

When she’s not eating, photographing food, writing or planning for TV and radio spots, you’ll find Lori seeking out adventures with her husband Paul, traveling, cooking, reading, learning, snuggling with her cats and looking for ways to make a difference.