Last year, Carrie Underwood led a cast of musical theater performers in a production of the "Sound of Music Live!," that not only delivered a change in the normal programming, but it also drew in a large audience.
NBC attempted to recapture the magic with "Peter Pan Live!" last week, and despite all the fairy dust in the world, it barely got off the ground. Considered a flop, "Peter Pan" had a total audience of 9.13 million, less than half of the 18.6 million for "Sound of Music."
Neil Meron and Craig Zadan produced the three-hour program that had a 39 percent drop in total viewership from its first 30 minutes to when Captain Hook, played by Christopher Walken, was defeated near the end. Despite all of the bad news for the special, it did give NBC its second-largest viewership for a non-sports event since the finale of "ER" back in 2009.
In comparison, "Peter Pan" was down in viewership by 60 percent compared to the Seattle and San Francisco NFL game held a week earlier on Thanksgiving Day. In the ratings nationally, "Peter Pan" averaged around a 5.9 rating, while "Sound of Music" had a 10.9 in 2013.
"We’re very pleased with the ‘Peter Pan’ ratings and it was a great night for NBC," NBC’s Bob Greenblatt said.
"I’m proud to be part of a company that takes chances and creates big events, and that’s exactly what we’re going to continue to do.
"We didn’t expect to reach the same rating as ‘The Sound of Music’ since that was the first live movie event of its kind in over 50 years. But the high wire act of ‘Peter Pan’ was a joy for everyone involved and I take my hat off to Allison Williams, Christopher Walken, the entire company, and our incredible directors and producers for three months of the hardest work I’ve ever seen. I love these live events and we’re already working on putting the next one together."
WINNING BOOKS: Goodreads announced its winners in the 2014 Goodreads Choice Awards in 20 different categories. With more than 3 million votes cast, this is the only major award chosen by readers through a digital platform.
When people said the internet and digital innovations would kill books, it is probably true in the long term. It is great seeing digital and printed books coexist to give people the choice of formats they like better. The winners were:
- Fiction: "Landline" by Rainbow Rowell
- Nonfiction: "The Opposite of Loneliness" by Marina Keegan
- Graphic Novels and Comics: "Serenity: Leaves On The Wind" by Zack Whedon, Gorges Jeanty and Fabio Moon
- Mystery and Thriller: "Mr. Mercedes" by Stephen King
- Historical Fiction: "All The Light We Cannot See" by Anthony Doerr
- Fantasy: "The Book of Life" by Deborah Harkness
- Romance: "Written In My Own Heart’s Blood" by Diana Gabaldon
- Science Fiction: "The Martian" by Andy Weir
- Horror: "Prince Lestat" by Anne Rice
- Humor: "Yes Please" by Ay Poehler
- Young Adult: "We Were Liars" by E. Lockhart
- Memoir and Autobiography: "This Star Won’t Go Out" by John Green
- History: "The Romanov Sisters" by Helen Rappaport
- Business Books: "#GirlBoss" by Sophia Amoruso
- Food and Cookbooks: "Make It Ahead" by Ina Garten
- Poetry: "Lullabies" by Lang Leav
- Debut Goodreads Author: "Red Rising" by Pierce Brown
- Picture Books: "The Pigeon Needs A Bath" by Bo Willems
- Young Adult Fantasy: "City of Heavenly Fire" by Cassandra Clarke
- Middle Grade and Children’s: "The Blood of Olympus" by Rick Riordan
Media is bombarding us everywhere.
Instead of sheltering his brain from the onslaught, Steve embraces the news stories, entertainment, billboards, blogs, talk shows and everything in between.
The former writer, editor and producer in TV, radio, Web and newspapers, will be talking about what media does in our community and how it shapes who we are and what we do.