It’s time to roar into one of the most exciting weekends of the Great Milwaukee Summer, as the 2025 Harley-Davidson Homecoming Festival takes over Milwaukee from Thursday-Sunday. 

This year’s event makes use of not only Veterans Park, but also the Harley-Davidson Museum, the Harley-Davidson Headquarters, as well as the Powertrain Operations Center. Thousands of bikers are expected to cruise their way into Milwaukee for the weekend, and we have your schedule of events covered here.

Thursday, July 10

H-D Museum (400 W. Canal St.)

10 a.m. to 8 p.m. – Official H-D member check-in
10 a.m. to 10 p.m. – Homemade In Milwaukee Local 6 Custom Bike Build Display
10 a.m. to 8 p.m. – 2025 H-D new product showroom
10 a.m. to 6 p.m. – V-Twin Visionary Custom Motorcycle Showcase
12 p.m. to 8 p.m. - The Skin Museum Custom Tattoos
3 p.m. to 9 p.m. - Ives Brothers Wall of Death
4:30 p.m. – Sons of Sconnie
7:30 p.m. - Festival Kickoff
7:50 p.m. – Hippies & Cowboys
9:30 p.m. – Buckcherry

H-D Headquarters (3700 W. Juneau Ave.)

9 a.m. to 12 p.m. – H.O.G. Member Ride
10 a.m. to 5 p.m. – H-D Headquarters Tours & Legendary Lens

H-D Powertrain Operations (W156N9000 Pilgrim Rd.)

9 a.m. to 3 p.m. – Self-guided factory tour and experiences
9 a.m. to 4 p.m. – H-D model year 2025 demos

Friday, July 11

Veterans Park – Harley-Davidson Stage

3 p.m. – Kendall Marvel
4:30 p.m. – Ole 60
6 p.m. – Charles Wesley Godwin
8 p.m. – Treaty Oak Revival
9:30 p.m. – Hank Williams Jr.

Veterans Park – Iron Stage

3:45 p.m. – Rob Langdon
5:15 p.m. – Dalton Davis
7 p.m. – Liam St. John
8:45 p.m. – Giovannie & the Hired Guns

Veterans Park – Mototainment

3:15 p.m. – Stihl Woodcarving
4:15 p.m. – Stihl Woodcarving
4:30 p.m. - Monster Energy FMX
5:15 p.m. – Stihl Woodcarving
6:15 p.m. – Stihl Woodcarving
7:15 p.m. – Monster Energy FMX

H-D Museum

10 a.m. to 6 p.m. – Official H-D member check-in
10 a.m. to 6 p.m. – 2025 H-D new product showroom
10 a.m. to 6 p.m. – V-Twin Visionary Custom Motorcycle Showcase
10 p.m. to 5 p.m. - Real Deal Revolution Workshoppes
12 p.m. to 6 p.m. - The Skin Museum Custom Tattoos
2 p.m. to 7 p.m. - Ives Brothers Wall of Death
12 p.m. – Big Al Wetzel Band
2:30 p.m. – Driving Miss Crazy
5 p.m. – The Now

H-D Headquarters

10 a.m. to 5 p.m. - H-D Headquarters Tours & Legendary Lens
11 a.m. to 4 p.m. – Davidson Park Events
1 p.m. to 4 p.m. – Evan Christian

H-D Powertrain Operations

9 a.m. to 4 p.m. – Self-guided factory tour and experiences
10 a.m. to 4 p.m. – H-D model year 2025 demos

Saturday, July 12

Veterans Park – Harley-Davidson Stage

3 p.m. – Bones Owens
4:15 p.m. – 49 Winchester
5:45 p.m. – Sierra Ferrell
7:30 p.m. – Turnpike Troubadours
9:15 p.m. – Chris Stapleton

Veterans Park – Iron Stage

3:30 p.m. – Sons of Habit
5 p.m. – Hogslop String Band
6:45 p.m. – Oof Tatata
8:30 p.m. – The Droptines

Veterans Park – Mototainment

3:15 p.m. – Stihl Woodcarving
4:15 p.m. – Stihl Woodcarving
4:15 p.m. - Monster Energy FMX
5:15 p.m. – Stihl Woodcarving
5:45 p.m. – Monster Energy FMX
6:15 p.m. – Stihl Woodcarving
7:30 p.m. – Monster Energy FMX

H-D Museum

10 a.m. to 6 p.m. – Official H-D member check-in
10 a.m. to 6 p.m. – 2025 H-D new product showroom
10 a.m. to 6 p.m. – V-Twin Visionary Motorcycle Showcase
10 a.m. - 8 p.m. – Sunset Smokeout
10 a.m. - 6 p.m. – Real Deal Revolution Workshoppes
12 p.m. to 6 p.m. – The Skin Museum Custom Tattoos
2 p.m. - 7 p.m. - Ives Brothers Wall of Death
12 p.m. - Rebel Grace
2:30 p.m. - Landline
5 p.m. - Infer/Red

H-D Headquarters

8:30 a.m. to 12 p.m. –  Women’s Ride
10 a.m. to 5 p.m. - H-D Headquarters Tours
10 a.m. to 5 p.m. - Self-Guided Historical Photo Opportunity
11 a.m. to 3 p.m. – Badger Heritage Vintage Motorcycle Show
11 a.m. to 4 p.m. - Oasis and Entertainment
11 a.m. to 4 p.m. - DJ Kenny Perez

H-D Powertrain Operations

9 a.m. to 4 p.m. – Self-guided factory tour and experiences
9 a.m. to 4 p.m. – H-D model year 2025 demos

Sunday, July 13

H-D Museum

10 a.m. to 5 p.m. – Official H-D member check-in
10 a.m. to 5 p.m. – 2025 H-D new product showroom
10 a.m. to 5 p.m. – V-Twin Visionary Custom Motorcycle Showcase
1o a.m. to 5 p.m. - The Skin Museum Custom Tattoos
10:30 a.m. to 3:30 p.m. - Division BMX
11 a.m. to 4 p.m. - Ives Brothers Wall of Death
11 a.m. - Crossfire
2 p.m. - The Playlist

For more details on the hours for the museum and Motor Bar & Restaurant, concessions, food and drink, and other daily activities, click here.