By Molly Snyder Senior Writer Published Jan 13, 2021 at 11:01 AM

"Cash Mob MKE" is a weekly event – dare we call it a movement – that encourages folks to order from the same place on the same day and/or evening. The goal is to provide the restaurant with a stellar, sellout night, and in return, we get a delicious meal made with local love. 

Supporting local restaurants that we love is more crucial than ever. We know this. We do this. But now, OnMilwaukee organized a new way to focus our support, one local restaurant at a time.

"Cash Mob MKE" is a weekly event – dare we call it a movement – that encourages folks to order takeout, curbside or delivery food at the same place on the same evening. The goal is to provide the restaurant with a stellar, sellout night, and in return, we get a delicious meal made with local love. 

The first "Cash Mob MKE" will descend this Friday, Jan. 15 on Goodkind, 2457 S. Wentworth Ave., in Bay View. Goodkind's name, mission, cuisine and ownership exemplify exactly what "Cash Mob MKE" plans to achieve: one flush night for the good folks behind a great food spot. 

Goodkind menu items for Friday include a combination of plates (walleye sandwich, crab pasta, vegan pasta, Philippine chicken adobo), small plates (Champagne-battered mushrooms, Ponchetta Stromboli, Brussels sprout salad, etc.) and beer-battered French fries with an array of desserts (lavender blueberry hand pie, chocolate ice cream with a gingernut swirl, etc.) also available.

Goodkind also offers cocktails (alcoholic and NA), cocktail kits, wine, beer and a plethora of other hot and cold beverages.

To participate in the first ever "Cash Mob MKE" this Friday, place your order right here. Pick up, curbside and delivery service is available between 4 and 8 p.m. on Friday.

Goodkind opened its doors in 2014 and has since built a reputation for serving delicious, creative food in a smart, cozy and welcoming space. The eatery is a collaborative venture between Paul Zerkel, Lisa Kirkpatrick, Katie Rose, and Jessica and William (B.J.) Seidel, all of whom are committed to sustainability and reducing waste (food is packaged in compostable and biodegradable serveware) as well as ending food insecurity with programs like "Plate it Forward," a $5 community effort that provided free meals for Milwaukeeans in need.

Post your participation to social media with the hashtag #cashmobmke and OnMilwaukee will occasionally draw random winners for fun prizes. Stay informed about Goodkind via their Facebook page and Instagram account.

In short, we think Goodkind exemplifies all that is tasty and compassionate in the local food scene so let's (cash) mob 'em, Milwaukee. It'll be fun!

"Restaurants with a friendly, welcoming vibe tend to make the top of everyone’s list. And such it is with Goodkind where the people are as delightful as the fare," said OnMilwaukee food writer Lori Fredrich.


Molly Snyder started writing and publishing her work at the age 10, when her community newspaper printed her poem, "The Unicorn.” Since then, she's expanded beyond the subject of mythical creatures and written in many different mediums but, nearest and dearest to her heart, thousands of articles for OnMilwaukee.

Molly is a regular contributor to FOX6 News and numerous radio stations as well as the co-host of "Dandelions: A Podcast For Women.” She's received five Milwaukee Press Club Awards, served as the Pfister Narrator and is the Wisconsin State Fair’s Celebrity Cream Puff Eating Champion of 2019.