FPC Live announced Monday morning that Miron Construction Co., Inc. and JCP Construction will build its new two-venue concert facility in Deer District on the former site of the Bradley Center.
The $50 million venue, built in a joint partnership with the Bucks – who own the land – was announced in May after a previous location adjacent to the Summerfest grounds was canceled.
The new concert hall – adjacent to the Fiserv Forum – was designed by Milwaukee's Eppstein Uhen Architects.
Miron also built FPC's 2,500-person The Sylvee concert hall in Madison.
The hall will include two venues: one seating 800 and the other with a capacity of 4,000. In May, FPC Live officials said, the company expects the new hall to host about 135 event nights annually, and to create 600 part-time, several dozen full-time and 500 construction jobs during the building.
On Friday, Los Angeles-based Anschutz Entertainment Group (AEG) confirmed that it is a partner in the plan to build the new Iron District a few blocks away, which will also include a concert venue to be operated by The Pabst Theater Group.
The project is expected to break ground soon and open in early 2024.
Perhaps most interesting in Monday's announcement, was a series of EUA renderings showing the interiors and exteriors of the new facility.
The plan moves to the Milwaukee Common Council's City Plan Commission for approval on Monday. If it clears that first hurdle, it will move to the Zoning, Neighborhoods and Development Committee and then the full council for final approval.
(UPDATE: The City Plan Commission approved the plan at its meeting on Monday, Sept. 26.)
Large venue exterior
Large venue interior
Small venue exterior
Small venue interior
Born in Brooklyn, N.Y., where he lived until he was 17, Bobby received his BA-Mass Communications from UWM in 1989 and has lived in Walker's Point, Bay View, Enderis Park, South Milwaukee and on the East Side.
He has published three non-fiction books in Italy – including one about an event in Milwaukee history, which was published in the U.S. in autumn 2010. Four more books, all about Milwaukee, have been published by The History Press.
With his most recent band, The Yell Leaders, Bobby released four LPs and had a songs featured in episodes of TV's "Party of Five" and "Dawson's Creek," and films in Japan, South America and the U.S. The Yell Leaders were named the best unsigned band in their region by VH-1 as part of its Rock Across America 1998 Tour. Most recently, the band contributed tracks to a UK vinyl/CD tribute to the Redskins and collaborated on a track with Italian novelist Enrico Remmert.
He's produced three installments of the "OMCD" series of local music compilations for OnMilwaukee.com and in 2007 produced a CD of Italian music and poetry.
In 2005, he was awarded the City of Asti's (Italy) Journalism Prize for his work focusing on that area. He has also won awards from the Milwaukee Press Club.
He can be heard weekly on 88Nine Radio Milwaukee talking about his "Urban Spelunking" series of stories.