By Lori Fredrich Senior Food Writer, Dining Editor Published Jan 29, 2024 at 12:02 PM

In anticipation of Valentine’s Day, Lou Malnati’s Pizzeria is once again rolling out their beloved signature heart-shaped deep dish pizzas available as cheese, sausage or pepperoni. 

The pizzas will be available for dine-in, carry-out and delivery Feb. 1 through Feb. 29 at all five Milwaukee area locations in Brookfield (full-service), Fox Point, Greenfield, Oak Creek and Waukesha. All carry-out only locations will open early (at 2 p.m.) on Valentine’s Day. 

Heart Shaped Pizza on a white table clothX

And, just in case you don’t get what the fuss is all about, here are five great reasons why a heart shaped pizza should be on your list this February.

1. They’re heart shaped. 

How can you not smile when you see a heart shaped pizza? They’re so friggin’ cute. And they’re not just awesome for Valentine’s Day. They’re great for Galentine’s Day, book club meetings, baby showers and plain old too-tired-to-cook weeknight dinners. Bonus: they look totally adorable in Instagram photos.

2. You are paying it forward

For every heart shaped pizza sold at a Milwaukee area location during the month of February, Lou Malnati’s will donate $1 to Feeding America Eastern Wisconsin. And while that might not sound like a lot, consider this:  $1 provides at least 10 meals to families in need through the Feeding America network of food banks. 

3. They’re oh-so convenient

You can head to Brookfield and enjoy a heart shaped pizza at the restaurant. You can also order a fully cooked heart shaped pizza for carry-out.  

But there are even more options. Did you know you can order a par-baked pizza to finish baking at home?  Or that you can grab a frozen one from the freezer case at any Lou Malnati’s?  It’s true. Just pop it in the oven, and it’s ready when you are! Pick up a nice bottle of wine and you’ve set the stage for a perfect impromptu romantic dinner. Pro tip: If you are a winter griller, both the par-baked and frozen pizzas are great prepared on the grill. 

4. Everybody likes pizza 

Heart shaped pizzas are perfect for lovers. But, frankly, they’re great for pizza lovers of any sort. Wondering what to do with the kids for Valentine’s Day? Bet they’d get a kick out of a heart shaped pizza. 

5. Perfect for pizza proposals

For pizza lovers whose relationships have reached that pivotal point, it might be time to consider a pizza proposal. Yes, that’s a real thing.  And whether you spell out “Will You Marry Me?” with extra toppings or pop the question with a marker on the inside of the pizza box, it’s sure to create a moment not soon forgotten.

Want to send love from afar? The pizzas (along with giant heart shaped chocolate chip cookies) will also be available for shipping nationwide through Tastes of Chicago.

Lori Fredrich Senior Food Writer, Dining Editor

As a passionate champion of the local dining scene, Lori has reimagined the restaurant critic's role into that of a trusted dining concierge, guiding food lovers to delightful culinary discoveries and memorable experiences.

Lori is an avid cook whose accrual of condiments and spices is rivaled only by her cookbook collection. Her passion for the culinary industry was birthed while balancing A&W root beer mugs as a teenage carhop, fed by insatiable curiosity and fueled by the people whose stories entwine with every dish. Lori is the author of two books: the "Wisconsin Field to Fork" cookbook and "Milwaukee Food". Her work has garnered journalism awards from entities including the Milwaukee Press Club. In 2024, Lori was honored with a "Top 20 Women in Hospitality to Watch" award by the Wisconsin Restaurant Association.

When she’s not eating, photographing food, writing or planning for TV and radio spots, you’ll find Lori seeking out adventures with her husband Paul, traveling, cooking, reading, learning, snuggling with her cats and looking for ways to make a difference.