From lakefront vibes to street fests - don't miss our Milwaukee Festival Guide! Click here for your full summer line-up. The Milwaukee Festival Guide is brought to you by our partners at Landmark Credit Union & Harley-Davdison Museum!
Summerfest is finally here, which means it's time to loosen up your belt and make room for all the new foods that kick off festival season in Milwaukee.
While Summerfest favorites including the Saz's sampler platter, Robby's roasted corn and Sil’s mini doughnuts will have their place at this year’s music festival, guests also have a number of new vendors, plus a cadre of new foods to check out while filling up on live music!
New vendors
Summerfest will welcome three new vendors for the 2025 season.
Beats & Eats
Location: Generac Power Stage
This new snack destination will feature a line-up of loaded fries, pickle fries, elote bites and Lumpia City Mac & Cheese Rolls and Apple Crisp Rolls.
Jamba Juice
Location: UScellular Connection Stage
This will be the spot to grab a smoothie, including options like the Strawberry Surfrider and Mango A Go Go.
Nino's Southern Sides
Location: UScellular Connection Stage
This Shorewood Comfort Food Oasis will serve up offerings like chicken wings, fried chicken, fried pork, fried catfish, collard greens mac & cheese, coleslaw, dressing and fries.
New at the Amp
The American Family Amphitheater has added quite a few new concessions for concert-goers. Among them are a variety of chicken sandwiches, buckets of chicken tenders, walking tacos and plenty of sides including cheese curds, fried pickles and onion rings. Here's the full list in alpha order!
- BFF (Bucket For Friends featuring chicken tenders and fried appetizers)
- Cheese Curds
- Chicken Avocado Club Sandwich
- Chicken in a Waffle Cone
- Fried Pickles
- Funnel Cake Fries
- Garlic Parmesan Breadsticks
- Grilled Chicken Sandwich
- Italian Sausage Link with Peppers and Onion
- Onion Rings
- Salsa Verde Walking Taco
- Spicy Ranch Burger
- Spicy Ranch Chicken Sandwich
New beverages
New this year is the Summerfest Lasso Lounge presented by Kunes Auto & RV Group. There you’ll find numerous new beverages including a Whiskey Sour, a Tennessee Mule, Tennessee Lemonade, a Dirty Shirley, and more.
Select Summerfest bars will also showcase brand new beverages including Leinenkugel's Hazy IPA and Lodge Lime; Blue Moon EXTRA, Simply Spiked Tropical and BOLD Lemonade; Topo Chico Margarita MAX, Happy Thursday Pineapple and Dragonfruit, Zombie, Bahama Mama, and others.
New & featured foods
Angelo’s Pizza
Generact Power Stage
Serving: Pizza, Italian beef, lasagna stick marinara, more
To try: Sicilian Cheesy Garlic Breadsticks
Charcoal Grill and Rotisserie
Generac Power Stage
Serving: Burgers, brats, rotisserie chicken, turkey legs and more
To try: A quarter Rotisserie Chicken with Fries and a BBQ Pulled Pork Slider
Cousins Subs
Miller Lite Oasis
Serving: Sub sandwiches, cheese steaks chips and shakes
To try: The Italian Stallion Sub along with their Big Bang Shake
El Hefe Mexican Grill
Generac Power Stage
Serving: Nachos, street tacos, bowls, churros
To try: Their Cheese Quesadilla
Famous Dave's Bar-B-Que
North Gate
Serving: BBQ, burgers, sandwiches, nachos and more
To try: Their new Funnel Cake Pork Sandwich, a new Smokestack Burger and their Smoked Texas Brisket Egg Rolls
Fazio's Popping Bubbles
Mid-Gate
Serving: Boba tea, coffee, refreshers
To try: The Pink Cloud Refresher and Cold Brew Coffee
Ian's Pizza
American Family Insurance
Amphitheater Forecort
Serving: Pizza, breadsticks, puppy chow, churro chow
To try: A slice of Chicken Penne Alfredo Pizza
La Masa Empanada Bar
North Gate
Serving: Oven-baked empanadas (savory and sweet)
This year’s new offerings include a Door County Cherry Empanada, Caribbean Jerk Chicken Empanada and a Deconstructed Smores Empanada
Nashville North
Generac Power Stage
Serving: Nashville hot chicken, pulled pork smash burgers, hot dogs and more
To try: Beer Battered Cheese Bites
Pina Cocina & Cantina
Near the American Family Forecourt
Serving: Mexican fare, including nachos, tacos, quesadillas, burritos
To try: Birria Eggrolls and a Trio of Dips and Chips
Saz's Express
North Gate
Serving: Chicken tenders and sandwiches, cheese curds, hand-rolled mozzarella marinara, sampler platters and more
New this year, Saz’s will be offering Tossed Chicken Tenders
For the full list of food and beverage options available during Summerfest, including vegan and vegetarian options, visit Summerfest.com. Fans can also find the locations of all their favorite food and beverages on the Official Summerfest App fueled by Pepsi.
As a passionate champion of the local dining scene, Lori has reimagined the restaurant critic's role into that of a trusted dining concierge, guiding food lovers to delightful culinary discoveries and memorable experiences.
Lori is an avid cook whose accrual of condiments and spices is rivaled only by her cookbook collection. Her passion for the culinary industry was birthed while balancing A&W root beer mugs as a teenage carhop, fed by insatiable curiosity and fueled by the people whose stories entwine with every dish. Lori is the author of two books: the "Wisconsin Field to Fork" cookbook and "Milwaukee Food". Her work has garnered journalism awards from entities including the Milwaukee Press Club. In 2024, Lori was honored with a "Top 20 Women in Hospitality to Watch" award by the Wisconsin Restaurant Association.
When she’s not eating, photographing food, writing or planning for TV and radio spots, you’ll find Lori seeking out adventures with her husband Paul, traveling, cooking, reading, learning, snuggling with her cats and looking for ways to make a difference.
